The Day-To-Day Activities
-Lead the coordination and execution of Go-To-Market plans for device launches, ensuring business objectives and timelines are met.
-Oversee marketing and promotional activities, including retail campaigns, activations, and channel enablement.
-Manage working relationships with internal stakeholders, external partners, and vendors to ensure effective execution.
-Conduct post-launch reviews to evaluate effectiveness, identify improvements, and apply lessons learned to future launches.
-Assist in develop device ranging and pricing recommendations based on market research, competitor benchmarking, and customer insights.
-Support the formulation of subsidy and commercial strategies to achieve both competitiveness and profitability.
-Generate insights and provide recommendations by analysing sales performance, market intelligence, and campaign results.
-Contribute to cross-functional projects that strengthen GTM processes, governance, and efficiency.