Assistant Manager - Consumer Marketing Services (Digital)  

** For registered candidates, please login to apply

Job Summary
Lead alongside appointed Media Agency in the development and execution of digital strategies across brand launches & always-on presence.

Job Responsibilities

  • Strategize and work effectively with key internal stakeholders in planning & execution to drive maximum ROI across digital campaigns.
  • Manage copywriting of SEM ad copies alongside agency.
  • Manage digital initiatives aimed at increasing website traffic, driving user acquisition and conversion effectively.
  • Execute a/b tests to optimize & maximize digital campaigns.
  • Manage digital marketing budget (primarily SEM, Display, Social Media Ads & Key Influencers) to ensure the ROI of each of the campaigns.
  • Analyze and provide insights and recommendations to continuously improve website traffic with Google Analytics, dashboards and relevant business tools.

Job Requirements

  • Bachelor Degree with5 years of experience in relevant field.
  • Budget management experience.
  • Strategic and execution experience with Social Media Ads & Google Ads especially SEM.
  • Excellent communication and stakeholder management skills.
  • Experience with Google Analytics and proven ability to capture and collect data in a presentable and useful way.
  • Ability to draw insights & recommendations and implement changes to increase traffic & conversions effectively across the digital channels.
  • Positive, collaborative and solution-focused attitude.