Closing Date : 01/01/2024

Manager - Brand and Comms  

** For registered candidates, please login to apply

Life at U Mobile

We are Passionate, Innovative, Trustworthy, Team-Oriented & Fun-Loving.

At U Mobile, we are always on the lookout for great talents and passionate individuals to join our growing team.
Let’s start your journey with an award-winning organization!

#UnbeatableCareerAwaits

Top Reasons To Join Us!
•  Awarded For
    o Most Preferred Employers in Telecommunication Industry (2022, 2023 & 2024)
    o Bronze Winner in Cross-Generational Workforce Engagement (2024)
    o Gold Winner for Excellence in Workplace Culture (2021)
•  Comprehensive medical, dental, optical and insurance benefits
•  Flexi working hours arrangements
•  Staff Line & Device Subsidy
•  Smart Casual Attire
•  Child Parental Care Leave
•  Convenient location with access to public transport (Imbi Monorail/Bukit Bintang MRT)
•  Special employee discounts for selected F&B Brands

Role


Duties & Responsibilities
Job Summary:
• Candidate will be responsible for managing brand image, developing and implementing brand and communications strategy

Job Responsibilities:
Brand Strategy & Implementation (50%)
• Responsible to develop and implement brand strategy
• Accountable to craft propositions and messaging; ensuring consistency across all channels and audiences in a relevant and compelling manner
• Focal person to create and execute communication plans, covering internal and external stakeholders, media channels, and relevant events
• Work with the wider Product teams to identify opportunities to enhance the brand, grow audience reach, and drive engagement
• Manage budgets, ensure timely delivery of initiatives, and provide accurate forecasting
• Deliver creative solutions and communications challenges, briefing designers, copywriters as required
• Keep up-to-date with industry trends and provide thought leadership and relevant insights to the wider team

Digital Marketing (50%)
• Create and manage social media campaigns, and utilize metrics and analytics to measure and report effectiveness
• Manage all aspects of paid advertising campaigns, including campaign set up, optimization, and performance tracking a cross various digital channels (e.g. Facebook, Google, etc)
• Monitor and analyze digital marketing performance metrics, and adjust strategies as necessary to meet KPIs

About You
1. Education/ What people Know:
• Degree in Marketing, Branding, Communications, or relevant field(s) preferred but can be compensated with relevant experience

2. Experience/ What people Have Done:
• 5+ years of relevant experience in branding and/or communications role
• Preferably exposure to app / e-commerce environment

3. Competencies/ What people Can Do:
• Proven track record in developing and implementing effective brand and communications strategies
• Exceptional communication skills and the ability to influence and persuade both internal stakeholders and external partners
• Excellent project management skills, with the ability to manage multiple initiatives simultaneously
• Strong analytical skills and the ability to use data in providing solid recommendations
• Comfortable working in a fast-paced, dynamic environment with rapidly changing priorities

4. Personal Attributes/ Who people Are:
• Self-starter who identifies areas of opportunity and drives forward efficiencies, processes, and goals with cross-functional stakeholders and partners
• Naturally curious with ability to think creatively and innovatively

What’s Next ?
Once you have applied online, our team will review your application and due to a high volume of applications, only shortlisted candidates will be notified.