Closing Date : 31/07/2023

Assistant Manager, Brand and Comms  

** For registered candidates, please login to apply

Life at U Mobile

We are Passionate, Innovative, Trustworthy, Team-Oriented & Fun-Loving.

At U Mobile, we are always on the lookout for great talents and passionate individuals to join our growing team.
Let’s start your journey with an award-winning organization!

#UnbeatableCareerAwaits

Top Reasons To Join Us!
•  Awarded For
    o Most Preferred Employers in Telecommunication Industry (2022, 2023 & 2024)
    o Bronze Winner in Cross-Generational Workforce Engagement (2024)
    o Gold Winner for Excellence in Workplace Culture (2021)
•  Comprehensive medical, dental, optical and insurance benefits
•  Flexi working hours arrangements
•  Staff Line & Device Subsidy
•  Smart Casual Attire
•  Child Parental Care Leave
•  Convenient location with access to public transport (Imbi Monorail/Bukit Bintang MRT)
•  Special employee discounts for selected F&B Brands

Duties & Responsibilities
Candidate will be responsible to lead the development of marketing and communication strategies that enhances brand positioning and reputation. The position will be key in introducing and implementing integrated marketing campaigns and building strong relationships with internal stakeholders and external partners

Brand & Comms
• Lead in the development and implementation of integrated marketing plans that support business goals and objectives while building brand awareness and positioning.
• Collaborate with internal stakeholders and external partners to drive campaign implementation and enhance brand reputation across all channels.
• Focal person on the creation of marketing materials, including print and digital ads, social media content, and email marketing campaigns.
• Drive competitors’ analysis, monitor and track marketing campaign metrics, including website traffic, lead generation, and brand sentiment, to optimize campaigns for improved performance.
• Develop and maintain a deep understanding of the industry trends, and emerging technologies to help guide strategic decision-making across the Division.
• Manage the market research and analysis activities to identify consumer insights and trends that can inform marketing strategies.
• Governs and manages relationships with external partners, including agencies and vendors, to ensure timely and efficient execution of marketing initiatives.
• Other related duties as assigned and/or as and when required.

About You
1. Education/ What people Know:
• Preferably Degree in Marketing, Communications, or relevant field(s) preferred but can be compensated with relevant experience.

2. Experience/ What people Have Done:
• 5 to 7 years of relevant experience in branding and/or communications role
• Preferably exposure to app / e-commerce environment

3. Competencies/ What people Can Do:
• Proven experience in developing and executing successful marketing campaigns across multiple channels.
• Strong project management skills, with the ability to prioritize and manage multiple tasks simultaneously.
• Excellent communication skills, with the ability to effectively communicate with internal stakeholders and external partners.
• Proven ability to work independently and as a team player in a fast-paced, dynamic environment.

4. Personal Attributes/ Who people Are:
• Self-starter who identifies areas of opportunity and drives forward efficiencies, processes, and goals with cross-functional stakeholders and partners.
• Naturally curious with ability to think creatively and innovatively.

5. Business justification to substantiate the role expansion (if applicable):
• Reorganization of Digital Business Division
• Additional Brand & Comms role (previously under Telco team)

What’s Next ?
Once you have applied online, our team will review your application and due to a high volume of applications, only shortlisted candidates will be notified.