Role
The Day-To-Day Activities
We are looking for a self-motivated and capable digital channels Executive to join us in our Digital Business team. This successful candidate will be in the team that drives customers’ digital experience across the Company. The role is ideal for someone who can adapt to fast-paced environment and have passion to enhance owned platforms performance. If you are seeking for a role where you can be involved in strategizing, monitoring, and optimizing owned digital platforms (primarily app, with occasional web and portal functions) to drive tangible results, this is the right job for you! You will need to have an analytical mind and a detailed understanding on content management system (CMS) and technology infrastructures using CSS, Firewalls, Web Proxy and Security Audits. Detail oriented and comfortable troubleshooting applications and website(s) to continuously improve user experience (UX/UI) You will be highly involved in all digital project life-cycle, assess progress, and modify digital consumer journey as and when necessary. Drive day-to-day digital execution for all owned Digital Channels across multiple CMS. Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in digital marketing.
The role requires the ability to liaison within the marketing function of a business and then translate that marketing vision to a technology implementation to deliver on business goals.
- Serves as super-user and product evangelist for Apps
- Lead the research & analysis phase including requirement gathering?
- Drive the user story development and execution of the consumer Apps down to operationalizing features built?
- Manage and plan the pre-launch readiness activities including development of operation guide and launch brief?
- Lead all task / inquiries relating to resolution management?
- Drive consumer growth, retention, user activity and engagement within the Apps
-Implements web and app solution by monitoring project progress; tracking action items; conducting design and implementation reviews; examining, researching, and resolving issues; escalating issues to appropriate authority; responding to team members' concerns; coordinating requirements with interested departments.